First: Museum of Innovation Failures.
Read Van Wulfen, pp. 176-177. Identify an innovation failure not mentioned in this section of the book. Research that product and describe why you feel the product failed. Bring in and cite at least 3 outside sources and include images.
Second: For the following projects:
The Hughes HFB-1 (H-4) Hercules
Google Glass
Elizabeth Holmes and her startup Theranos
Discuss the failure reasons. What could the company have done differently? Would that have helped? Why or why not?