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Kim, W. C., & Mauborgne, R. (2004). Blue ocean strategy. Harvard Business Review

Kim, W. C., & Mauborgne, R. (2004). Blue ocean strategy. Harvard Business Review

Kim, W. C., & Mauborgne, R. (2004). Blue ocean strategy. Harvard Business Review, 82(10), 76–84. Retrieved from https://cb.hbsp.harvard.edu/cb/pl/28623611/28644112/b76fd4d38e57dd041f680807fb93f2be Rothaermel, F. T. (2014). Apple (in 2013): How to sustain a competitive advantage? (McGraw-Hill Education Case No. 0077645065). Retrieved from https://cb.hbsp.harvard.edu/cb/pl/28623611/28636592/e37ff5635161c90740b6f0c11c482537 Review the uploaded figure below to re-familiarize yourself with the elements of a five-forces analysis, which you have used in a couple of other contexts . The five forces that shape competitive elements in an industry. 1. Submit a detailed explanation of the critical competitive forces (and their underlying dynamics) in the smartphone industry that may threaten Apple based on a relevant five-forces analysis and other concepts you’ve learned from this program. Be sure to explain how and why you’ve focused on the critical forces that you’ve identified. 2. A detailed explanation of the potential for new entry and/or effective substitute competition, based on a relevant blue ocean strategy analysis and other concepts you’ve learned from your MBA program. Be sure to explain how and why you’ve focused on a particular new entry or substitute threats to Apple. 3. An explanation of the strategic implications of the competitive forces you identified above: what are the opportunities and threats to Apple’s position in the ecosystem of the smartphone industry that it must factor into its strategy for the future, based on your analysis, and why? Provide evidence from the case and any other research you might do, and support your reasoning with references to this week’s readings above.

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