All references should be in correct APA style  
No plagiarism very  important 250 words. 
Read the case attached and answer the following questions below
 Jeffrey P. Bezos, founder and Chief Executive Officer of Amazon.com, Inc., says, One thing I love about customers is that they are divinely discontent. Their expectations are never static”they go up. Its human nature. Do your expectations constantly go up? Is this fair to companies? Why or why not? And do you think it is true that customers expect more today than before? 
 Need responses to teammates discussions  150 words ( The idea is to create a discussion-like atmosphere among students. Please note that replies such as I like what you said, Thats a good comment, and I disagree with your comment do not count as a complete reply. You must substantiate these general statements by stating specific reasons that support your opinions, adding additional, relevant thoughts, and/or providing alternative ideas. Courtesy in any disagreement is expected; thus, personal attacks are not acceptable and will affect your grade. )