Imagine that you are a small online retailer and your business is picking up greatly, especially in some markets. Create a list of products that you sell, who your target market is, how do you differentiate and discuss optimal strategies for the 4Ps of marketing for your retail business.
Discuss how these strategies would differ if you added a physical retail location. 

3 pages  
2 citation including one of book
must have introduction and conclusion 
  like to see a header to indicate the introduction and conclusion sections of the paper