Coca Cola in India
Pages 249-254
Read the Case Study entitled, “Coca Cola in India” on pages 249-254.  Then, answer the Questions for Review at the end of the case.
International
Management
TENTH EDITION
Culture, Strategy, and Behavior
Fred Luthans | Jonathan P. Doh
International Management
Culture, Strategy, and Behavior
Tenth Edition
Jonathan P. Doh
Villanova University
Fred Luthans
University of Nebraska–Lincoln
INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY, AND BEHAVIOR, TENTH EDITION
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ISBN 978-1-259-70507-6