RICH-CON CASE STUDY
QUESTIONS
Summary: One month after going live with a new information system, Rich-Con
Steel is deep in a crisis. The new system was intended to give the
company basic visibility and control over its business processes, but
instead visibility and control appear to have evaporated.
1.a. What are three aspects/areas in the case where Rich-Con performed well?
b. What are three aspects/areas in the case where Rich-Con performed poorly?
2. What do you think about Rich-Cons approach in designing and
implementing a new system?
3. How did the new system cause the chaos within the company?
4. How would you judge Marty Sawyers performance as president of Rich-
Con?
5. If you were Marty Sawyer, what decision would you make at the end of the
case about resolving the crisis that was caused by the new system?


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