Read “The Art of Branding a Condition,”  https://sdsuwriting.pbworks.com/f/Parry+art+of+branding+a+condition.pdf  and you will analyze its argument and effectiveness when looking at two different audiences. First, look at the argument as if it were to pharmaceutical companies. What is the author trying to convey to his audience? How well does he make his argument?  use the Toulmin Method to write a two-pager paper