Assignment Details

A marketing manager must evaluate competition and access internal metrics to keep the company on track. Think about a company that you purchase products from regularly. Reflect upon the target market and the marketing strategy that this company is using.

For this assignment, do the following:

· Discuss whether you believe the company’s marketing strategy is effective with that target market. Include your rationale in your post.

· As marketing manager, what would you suggest be added or taken away from this strategy?