Each individual is asked to prepare a case analysis on FORD (found in our text C277). The expected length of this Case Analysis is 3 pages, 1-inch all-around margins, single-spaced and Times New Roman 12-point font. Please see grading rubric in syllabus for more information.

**MUST INCLUDE 1) A PERFORMANCE ANALYSIS, 2) SWOT ANALYSIS, 3) RECOMMEND 4 TOTAL BUSINESS OR CORPORATE LEVEL STRATEGIES**