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W7 – Final Paper: Marketing Plan

W7 – Final Paper: Marketing Plan

Class :MKT-308-3507-Marketing Management-01/2021Assignment :W7 – Final Paper: Marketing PlanCategory :Due Date :Tue, Feb 21, 2021 11:55 PM MSTDetail :Reviewthe MKT 308 Marketing Plan Template.As you finalize your plan, you may go back and adjust previous sections to include new information and incorporate instructor feedback.You may also elaborate on any of the concepts with further conceptual frameworks and research evidence you have learning throughout the course.CompleteSections VII, VIII, IX and the Executive Summary in approximately 1000 wordsVII. A. Unique Selling Proposition and RationaleVII. B. Product Benefits and SupportVII. C. Media Strategy and RationaleVII. Sales Promotion and Public Relations Strategies and RationaleVIII. Cost Centers and RationaleIX. Results Evaluation StrategiesExecutive Summary (page 3)Formatyour template text usingWest Writing Style Handbookguidelines.Includea minimum of three new sources, which may consist of readings from theUniversity Library, your text, and other selections.Submityour work via My Assignments.

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