Deliverable Length: 250 words

Marketers must learn to write for professional publications, scholarly journals, and clients. . Now is the time to write for a marketing publication meant for practitioners & academics. You could become a published writer (really). Wouldn’t that look good on your resume?

This is your chance to shine. The marketing-focused articles need to have a marketing focus, but the topics are broad and can reflect your own taste. NOTE: Failure to write a marketing-focused article may result in a zero.

Add a Question for discussion at the end of your Story.

If you are engaging in research, be sure to cite the source(s) in APA format.