each question should be about 100-200 words, (with paraphrasing the anser)not copying what excatly in the case study. 
1. Apply a PESTEL analysis. What impact will changes in health care and biogenerics regulation have on Genentech? Why? 
2. What impact will the Roche buyout have on Genentech? Will it be possible for Roche to own Genentech without destroying its ability to innovate?

3.What is the major dilemma that Mr. Scheller faces in the case? What should he do?