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Study Questions: Celebrity  Endorsements

Each one needs to 150-200 words with refs 
1)  What are the conditions that must be met for an advertisement to be  considered false or deceptive? Can you think of a real-world sports  business example? Share. Discuss where the misrepresentation occurred.
2)What Federal Trade Commission (FTC) regulations define celebrity  endorsements? What is the recommended designation a celebrity endorser  should include on any tweets or posts via social media to disclose his  or her relationship with a company whose products are being promoted?