7-10 pages including cover sheet12 pt font, double spaced, numbered pages, cover pageNO PLAGARISM must submit through dropboxMarketing paper analyzing the market and environment for Neutrogena Product MarketMust include each of the following:1) Evaluation of existing marketing mix elementsa) Current Productb) Current Pricec) Current Distributiond) current Promotion strategy2) Marketing environmental Scan (hint: you can’t control it)a) Economicb) Competativec) Political/Legald) Social/Culturale) Technological3) Target Market Analysisa) Segmentation Analysis (basis/criteria)b) Targeting Strategy
