Graduate Research Methods Prospectus Assignment
Research Title
Instructions
Copy-paste from the Literature Abstracting Assignment. Feel free to make improvements as required. [0 points]
What effect do product reviews on e-commerce sites have on sales in Amazon?
Research Topic
Instructions
Copy-paste from the Literature Abstracting Assignment. Feel free to make improvements as required. [0 points]
Most e-commerce customers only buy after reading product reviews. Product ratings and reviews influence customers’ purchasing process by giving them the confidence to complete the checkout process. However, it is challenging to attract the perfect customer due customers’ experience, feedback, and customer loyalty e-commerce industry.
Part 1: Problems & Gaps
Section 1.1: Problem
Instructions
Please follow the guidelines provided in the Chapter 5 of our textbook as well as the instructions given in lectures. Be sure to include justification of the significance of the problem with respect to your targeted audiences (please specify). This section should be seven lines, maximum, and cited using the abstracted literature. [40 points]
Section 1.2: Gaps in Literature
Instructions
Based on the abstracted literature, find a gap that previous studies did not adequately address, and that you believe is worth filling. Similar studies to your intended one, might have been conducted, but not in the same exact context of yours. This section should not exceed 10 lines and be cited using the abstracted literature. [40 points]
Part 2: Purpose & RQs
Section 2.1: Purpose
Instructions
Use the guidelines provided in Chapter 6 of our textbook and the corresponding lecture to write a purpose statement for your intended study. This section should be written concisely and not exceed five lines. [40 points]
Section 2.2: Research Question
Instructions
Use the guidelines provided in Chapter 7 of our textbook and the corresponding lecture to articulate your central research question. This section should be no longer than 3 lines and requires no citation. [40 points]
Writing Mechanics
Instructions
Please proofread your assignments before submission. Points will be deducted for spelling, grammatical and formatting errors as well as APA violations and poor originality. Plagiarized papers will be rejected and reported to Academics. [20 points]
For Parts 3 & 4, choose either the QUAL or the QUANT option, and delete the other.
Part 3/QUAL: Design, Role & Data Collection
Section 3.1: Design
Instructions
Name the qualitative design you wish to adopt and explain the rationale of your choice. This section should not exceed five lines. [25 points]
Section 3.2: Researchers Role
Instructions
Briefly describe your role as a researcher, in no more than five lines. [25 points]
Section 3.3: Data Collection
Instructions
Profile your participants and chose two data collection types, including an option for each type (see Table 9.2 in Creswell & Creswell). Write a short justification for each of the two options. This section should not exceed ten lines. Use bullet formatting, or tables for profile and data collection type/option. [30 points]
Part 4/QUAL: Data Recording, Analysis & Validity
Section 4.1: Data Recording
Instructions
Of the two data collection types, which you specified above, pick the primary type, and draft a brief protocol for it. This section should not exceed five lines. [25 points]
Section 4.2: Analysis
Instructions
Briefly describe your data analysis plan in maximum four lines. [25 points]
Section 4.3: Validity
Instructions
Pick two strategies to assure validity of your findings and provide a two-line description for each. Your descriptions should be tailored to your specific research project. [30 points]
Part 3/QUANT: Sampling, Hypothesis & Variables Relationship
Section 3.1: Sampling
Instructions
Describe your target population and profile your researchs unit of analysis. Use a bulleted format for profiling. State the sampling method you will adopt. This section should be limited to ten lines. [25 points]
Section 3.2: Hypothesis & Variables
Instructions
State an alternative (researchers) hypothesis, and name one dependant and one independent variable. Describe each variable, by stating its unit and method of measurement. This section should not exceed six lines and be drawn from your RQ. [25 points]
Section 3.3: Variables Relationship
Instructions
Describe the rational behind constructing your hypothesis. In other words, what logical argument (to be cited) or theoretical basis (to be cited) makes you believe that the relationship exists and that testing it makes good sense. [30 points]
Part 4/QUANT: Instrumentation, Analysis & Interpretation
Section 4.1: Instrumentation
Instructions
Describe the survey instrument which you are going to use for data collection. Include 1-2 survey question examples. This section should not exceed seven lines. [25 points]
Section 4.2: Analysis
Instructions
Briefly describe your data analysis tool in maximum four lines. [25 points]
Section 4.3: Interpretation
Instructions
Describe how you will interpret the result in one paragraph of four lines, maximum. Refer to effect and confidence in your description. [30 points]
