Creativity and Innovation as a Leadership Strategy
Chapter 11 of the text (DuBrin, 2023) describes how creativity, innovation, and leadership are intertwined. Many successful business organizations use creativity and innovation as a leadership strategy to differentiate their organization and position them for success.
Locate a magazine or newspaper article from the past year that highlights a business organization that is effectively using creativity and innovation.
Summarize what you learned from the article. Include how you believe the leaders of the organization create an environment where creativity and innovation can thrive.
How might you use their strategies to improve the creativity and innovation in your own organization?
