Discussion Question: Assume you are the marketing manager for Walmart and you have been assigned the role of improving customer perceptions of Walmart employees. Please suggest 2 specific and unique employee initiatives that would help promote this goal.

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Why does customer engagement matter for retailers?

Answer this question in 200 words minimum:
Assume you are the marketing manager for Walmart and you have been assigned the role of improving customer perceptions of Walmart employees. Please suggest 2 specific and unique employee initiatives that would help promote this goal.