Write a 4-5 pages analysis about the 2017 Cheerios’ “Good Goes Round” campaign.
This paper are only focus on 3 parts.
1. Big idea and creative strategy
2. Message strategy
3. Media strategy and media channels
IMPORTANT: The paper does not have to include the background of the campaign, just focus on these 3 parts!
Please read the instruction file before start the paper, thank you.
