Final Assignment
Written assignment (case, essay) Activity brief BBA 323 Total Quality Management Online campus
Professor: Antonia Koumproglou | antonia.koumproglou@euruni.edu
Description Question One (600 words):
A. Please introduce your own definition of Business Excellence within the perspective of sustainable development. Provide a critical fully-referenced definition and critical discussion. Please discuss lean six-sigma and benchmarking as enablers of business excellence
B. Please select an organization which is renown for its Business Excellence on operational and strategic level and provide a critical account of its Business Excellence model and the TQM metrics used to gauge its performance
Question Two (600 words):
Apply the Malcom Baldridge Business Excellence Framework in your given organization in order to:
1. Mention its strategic quality mission, vision and corporate values.
2. Discuss its strategic quality planning and the role of leadership in its successful implementation.
3. Analyze critically the alignment the organization achieves between customer focus and internal processes.
4. The role of Human Resources in the successful achievement of Business Excellence.
Conclusion (300 words): Why are companies striving for business excellence better suited for global competition?
Format This activity must meet the following formatting requirements:
Font size 12
Double-spaced
1500 words
Harvard Referencing System
pdf only
Goal(s) Describe the TQM strategic process and its stages within the tourism organizations
Gain knowledge of the different programs and policies of TQM design, implementation and follow up within the tourism firms
Due date Date: 17th September 2021 at 14.00h CEST
Weight towards final grade
This activity has a weight of 60% towards the final grade.
Learning outcomes
1. analyze the principles, theories, concepts and dynamics of TQM;
2. apply these principles and tools in case study analysis;
3. develop planning, research, analytical and problem-solving skills through case studies of real business situation;
4. integrate the concepts &techniques learned through application in the preparation of case study analysis.
Assessment criteria
Rubric: written assignment see below
Rubric: written assignment
Criteria Accomplished (A) Proficient (B) Partially proficient (C) Borderline (D) Fail (F)
Problem identification
