1. Critically assess the Hofstede model of national culture.

2. Identify a specific example of a cross-border business development that is impacted, positively and/or negatively, by national cultural differences.
a)Referring to dimensions of national culture, assess and explain how national culture may have influenced the actions and behaviours of the organisations in your example.
b)Referring to the Organisational Culture Inventory, explain how organisational culture may have played a role in the success or failure of the venture in your example.